Wednesday 27 March 2013

Mahas Classics Brief...

I have decided to work on a live brief for an independent fashion label...
Mahas Classics by Saira


The client requires a logo, flyers and business cards, she would also like visuals of how the logo could be applied to labels etc.
The client described her range as east meets west, it is a mixture of traditional Pakistani style with a western influence. All pieces are 'prĂȘt a porter' and Saira would like this information included in the flyers.
Saira said that she uses pastel shades and neutral colours a lot so this could be something to think about colourwise.
I have started my research for this brief by creating a moodboard on pinterest...








my initial ideas and sketches based on research...



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