Wednesday 17 April 2013

Motion Graphics Masterclass...

Today I took part in a Motion Graphics masterclass, I have been interested in this area for some time and decided to take the opportunity to find out more...

We looked briefly at Cinema 4D which is often used in conjunction with After Effects to create real life effect videos, I was impressed with what I saw of Cinema 4D and plan to learn the basics in the near future.

We moved on to After Effects, I had no previous knowledge of this software so it was quite daunting on first glance. As the session continued Paul showed us around the interface and discussed the similarities with Photoshop. We experimented with transforming shapes, blending modes and mask reveal. By the end of the session I am pleased to say that I could find my way around and produced a short animated video.


Obviously I have a long way to go but I feel confident to explore possibilities with After Effects software and would love to work on animating my logo for my portfolio website as a future project.







Monday 15 April 2013

Mahas Classics Development...

The client requires a logo, business cards and a generic flyer, in addition to this I have designed a sticker for gift wrap and clothing tags for the garments...









Monday 1 April 2013

Personal Branding...

I have been thinking about personal branding over the past few weeks and decided to pull some inspiration together on pinterest to get the ball rolling, I am a colour lover so I looked, mainly, at colourful examples which I find bright and cheerful and the type of design that I think best reflects my style and personality...



Mahas Classics development...


This is the development of the branding and logo I have designed for Mahas Classics...


Once I had refined my sketches, I scanned them in and began to develop them digitally, I was unsure, at this point, which of my ideas I wanted to progress so I decided to develop a range and see how they turned out.

I used the pen tool in illustrator to recreate my designs, this was quite time consuming but I enjoy working in illustrator and it meant that I had the freedom of a vector image to manipulate once they were done.



I began experimenting with various typefaces to work in collaboration with the 'M'. As the 'M' is a very decorative element of this design I looked for highly legible, classic fonts that would work in harmony with it rather than over complicate the design.

The sans-serif type-faces worked best and I have narrowed it down to two...



I have decided to design the stationery and apply both options, I will then be able to see how they work in situ.