Tuesday 27 March 2012

NHS logo brief - part 3


These are the ideas I developed, I chose the colour scheme based on the work I looked at by Damien Hirst, I think a neutral colour, in this case grey, works really well with a slightly stronger colour in contrast. I presented these ideas in a group crit and the feedback was good. The top left design seemed to be the most popular so I decided that I would definately submit that one along with the bottom right design as I also want to show two different typefaces with the design. The top has a contemporary feel whereas the bottom is a more classic look.

NHS brief - part 2

These are my initial ideas for the logo, I looked over my ideas with John and decided on a few to develop...


NHS logo brief - part 1

Over the past week I have been working on a brief for the NHS to design a logo for the medical photography department, I started out by researching camera parts, I was focusing on the shapes to get ideas for the logo design.
I took the lens shape and loosely based my logo around it.
We had a lecture on Friday morning, Nick showed us a series of work by Damien Hirst called 'the last supper' and discussed the colour scheme and layout which has a very medical feel. I did some further research after the lecture...
following this research I began drafting some ideas...

Friday 23 March 2012

Blanca Gomez

Blanca Gomez is one of the contemporary designers I have been looking at as part of my contextual studies research.
 I love the simplicity in her designs, and find her work style inspirational.

 I read in an intersting interview for grain edit with Blanca Gomez about her work...


Friday 16 March 2012

Contextual studies

I have been working on some notes about sumerian seals today as part of the contextual studies module, I have also been revising some points on essay writing, and came up with a mindmap of ideas based around the essay question, next step - research...

Self Branding



These are some logos I have been working on as part of the Self Branding task, I liked the strong use of colour in some of the work I have been looking at as part of my research and wanted to recreate the boldness in my own logo. The idea is still a work in progress, i'm not sure which I like best yet and I don't want to choose between the colours so I might keep them all and change them to suit my mood!

Friday 9 March 2012

Contextual studies

Today I have been working on the contextual studies brief, I have written up all my notes from the lectures so far and written a brief history of lithography. I have chosen to answer the following question...
Using a minimum of two contemporary designers / graphic design companies as a reference analyse the ways in which historical design has influenced their practice.
I need to develop an essay plan for this by Tuesday.

Thursday 8 March 2012

Contextual studies

This week I have been working on my contextual studies module. I have in to the history of lithography in more depth and looked over notes from the typography and history of graphic design lectures. Over the past week I have had less time due to work commitments, because of this I decided to an hour each night to contextual studies research. I have also been thinking about the new briefs set out on Tuesday as part of the work based learning module, I have made notes of initial ideas and aim to build on these by next Tuesday.

Tuesday 6 March 2012

New module: work based learning

I have been given a new module today, it is 60% practical and 40% essay based, within this module i have a number of potential briefs to work on. The NHS have set a logo brief for their clinical photography dept, there is a brief from bad boy mixed martial arts clothing company and the cupple brief. In addition to this we can choose an external competition or brief. Progress must be documented throughout this brief and recorded in essay format to submit with the final outcomes.

Our DandAD final pieces were judged today by the class, mine was shortlisted but did not make it in to the final 10, regardless of this I have decided to submit it to D and AD as I was really happy with the final outcome.